B.Sc. Mass Communication


B.Sc. in Mass Communication

At the School of Media and Communication (SMC) we aspire to be the hub of learning in media and communication in the African continent. Here, creativity meets enterprise and theory meets practice. Welcome to the field that shapes the way we live in our world today.

Since its inception in 2006 (as the Centre for Media and Communication), the SMC has been on a journey that has led us to redefine programming in the media and communication landscape in our country. Starting with the Certificate in Media Enterprise (CME) and Advanced Writing and Reporting Skills (AWARES), we are transforming media education in the country. Going at a breathtaking pace, we started the M.Sc. in Media and Communication two years after we were born and soon after, the PGD programmes in such innovative fields as Marketing Communications, Media Enterprise, Design and Digital Media, Community Relations and Multimedia Journalism.

Early in 2014, we began our PhD in Media and Communication and in November 2014, a B.Sc. in Mass Communication.

Why have we now started an Undergraduate Programme?

To prepare you for entry into the exciting world of media and communication. To provide the quality education in communication studies that you seek. To serve an industry in desperate need of excellence. To be the place of first choice for employers. Everyone needs communication; every company needs media.

Reasons you should choose SMC

  • Our programmes are accredited by relevant academic and professional bodies such as the National Universities Commission (NUC), the Advertising Practitioners Council of Nigeria (APCON) and the Nigerian Institute of Public Relations (NIPR)
  • Internships in leading organisations
  • A place of first choice for employers in the media and communication field
  • Broad humanistic and social scientific education
  • We cherish our relationships with international universities as well as local and international professional organisations. These relationships help us maintain a high quality in the content of our programmes.
  • A wide alumni network that will help you develop relationships with business organisations

The courses you will study include

  • Written and Spoken Communication
  • Digital Media and Communication
  • Relationship Management
  • Development Communication
  • Corporate Affairs
  • Community Relations
  • Photography
  • Film and Entertainment
  • Animation
  • Media Business & Enterprise Management
  • Research
  • Multimedia Journalism
  • Television and Radio production
  • Internet and online studies

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UTME Entry Requirements

  • Current PAU-Approved cut-off mark
  • The required UTME subjects are English Language and any three subjects from Arts and Social Science.

O’ Level Requirements

Credit level passes in at least five subjects (in not more than two sittings) at ‘O’ level in a nationally recognized examination including:

  • Mathematics
  • English
  • and any three of Arts or Social Science subjects

Direct Entry Requirements

In addition to ‘O’ level requirements, candidates must have one of the following qualifications:

  • Minimum of two ‘A’ level passes in relevant subjects.
  • International Baccalaureate Diploma (IB) in relevant subjects.
  • NCE with merit in a relevant discipline.
  • An OND/HND credit level in a relevant discipline.

Inter-university Transfer Requirements

Important Notice:

Pan-Atlantic University is open to offering admission to students who wish to transfer from another institution of higher learning. However, applicants should be aware that only a few transfer applicants are offered admission each year, and only if they can show clearly that, because of their past performance, demonstrated values, and experiences, they are likely to make a significant contribution to Pan-Atlantic University.

Accordingly, we seriously advise transfer applicants to apply also to other universities, as there is a significant risk that they may be denied admission to Pan-Atlantic University.

a. A transfer student must be a current student of the university from which he/she seeks to transfer and should have a clean disciplinary record.

b. A transfer student from a Nigerian University is required to possess a JAMB score that is not less than the minimum score of PAU students admitted into his/her intended department in his/her admission year or the minimum JAMB score as approved in the year of admission into the university.

c. A transfer student should possess the minimum Pan-Atlantic and inter-departmental entry requirements and should have obtained these before entry into the university from where a transfer is being sought.

d. A transfer student shall make a minimum cumulative grade point average of 3.50 on a 5.00 point scale to qualify for consideration into 200 level.

e. The application should be accompanied by the student’s transcript, which will be verified.

f. If at any stage irregularity is discovered in the papers presented by the students, such students shall be withdrawn from the University.

g. A student can only transfer into the same course of study – or a similar course where applicable – that he/she was engaged in previously in his/her original university.

h. The number of students offered admission by transfer shall not exceed 10% of the number of students in the class they are to join.

I. The application procedure for inter-university transfer will remain open until the close of the admission process.

Students can visit the library to gain access to recommended books and other study materials.