
Juan Manuel Elegido
Business Ethics
School: Institute of Humanities (IOH)
Faculty’s email address: jelegido@pau.edu.ng
Brief Background
Professor Elegido was born in Madrid (Spain) in 1952. He is currently Professor of Professional Ethics at Pan-Atlantic University. He has served as Vice-Chancellor of the University (2010-2021) and Dean of the Lagos Business School (2005-2009). He was one of the founders of the Lagos Business School in 1991.
Professor Elegido is the author of seven books. He has also published numerous articles on Law and on Business Ethics in academic and professional journals. He has been listed for several years among the top 10% most highly cited scholars worldwide in the Social Science Research Network. He has served as director or chairman in several commercial and non-commercial organizations.
Research interest
Ethics of pricing
Teaching
Main Campus: Nature of Human Beings; Peace, Conflict Resolution and Ethics; Professional Ethics
Lekki Campus: Nature of Human Beings; Business Ethics
Licenciado en Derecho (Licenciate in Law) 1969 – 1974 (Universidad Central de Madrid)
Doctor en Derecho (Doctor of Philosophy in Law) 1981 – 1986 (Universidad de Navarra)
Memberships, editorial boards
Fellow, Nigerian Institute of Taxation
Member, Business Ethics Network – Africa
Fellow, Society for Corporate Governance Nigeria
Fellow, The International Academy of Management
Elegido, J. M.: 2011, “The Ethics of Price Discrimination.” Business Ethics Quarterly, Vol. 21 Issue 4.
Elegido, J. M.: 2013, “Does It Make Sense to Be a Loyal Employee?” Journal of Business Ethics, Vol. 116, No. 3.
Elegido, J. M.: 2015, “The Just Price as the Price Obtainable in an Open Market.” Journal of Business Ethics, Vol. 130, No. 3.
Elegido, J.M.: 2016, “Mutuality: A root principle for marketing ethics.” African Journal of Business Ethics, Vol. 10, No. 1.
Elegido, J. and Okonedo, E: 2018, Conflicts of interest in Nigerian financial institutions (I) – Conceptual and institutional issues, Journal of Corporate Governance,10(1), pp. 2088-2108.
Elegido, J. and Okonedo, E: 2018, Conflicts of interest in Nigerian financial institutions (II) – Normative issues, Journal of Corporate Governance,10(2) pp. 2197-2217.
Elegido, Juan Manuel. 2020. The ethics of pricing. In Eagle, L., Dahl, S, De Pelsmacker, P, and Taylor, C.R. (Eds.), The SAGE Handbook of Marketing Ethics.Thousand Oaks, CA, Sage Publications, pp. 399-410.
Issues in Media Ethics. Lagos, Pan-Atlantic University Press. 2022
Introduction to Ethics (2nd ed.). Pan-Atlantic University Press. 2025
The Nature of Human Beings (2nd ed.). Pan-Atlantic University Press. 2026
Fundamentals of Ethics (2nd ed.). Pan-Atlantic University Press. 2026

